SEE THE WORLD
THROUGH MY EYES
SEE THE WORLD THROUGH MY EYES
Alex
Prochyra
Welcome to my world, where business is a journey of shared progress and limitless possibilities.
ABOUT
ME
“Welcome to my world,
where business is a journey of shared progress and limitless possibilities.”
My name is Alex, and I am an optimist, a person with a strong belief in a better world.
Let’s connect
ABOUT ME
On my business journey, what fulfils me the most is the privilege of connecting people and growing collectively. It is also a desire that comes from my heart and influences everything I do. As a leader, I still have much to learn, yet I am deeply passionate about finding new and unique ways to lead and inspire others.
I believe every day is an opportunity to grow and to inspire, and my commitment is to make this journey as meaningful as possible. Welcome to my world, where business is a journey of shared progress and limitless possibilities.
I BELIEVE THAT
“Business, to me, is an arena that allows me to grow, to explore, and ultimately to become a stronger person.”
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One of my favourite quotes is:
“You can either find a way, or find excuses.”
INNOVATIONS
Innovation
From an early age, innovation has been a driving passion of mine – more than a hobby, it’s part of who I am. As a child, I was fascinated by the endless possibilities the world offered, eager to explore every corner and discover its hidden wonders. I still remember the first time I saw a computer.
By today’s standards, it was clunky and outdated, yet to me, it felt like a portal to another universe. The idea that I could interact with this cold, inanimate machine to create, connect with others, and uncover mysteries sparked a curiosity that still burns within me.
For me, innovation has never been about following the crowd or fitting into the norm. It has always been about forging my own path, daring to dream, and stretching the limits of what’s considered possible. The excitement of deconstructing ideas just to understand how they work has always propelled me forward.
Innovation
This journey hasn’t always been smooth. There have been countless setbacks, moments of doubt, and nights spent reflecting. Yet, each challenge has only strengthened my determination to move forward.
To me, innovation is not just about embracing the new; it’s about shaping the future and leaving a meaningful mark on the world. It’s a deeply personal journey of growth, self-discovery, and embracing vulnerability. It’s about stepping into the unknown with curiosity and courage.
Throughout my life, this passion has guided me like a compass, leading me to explore new fields, collaborate with inspiring people, and embrace challenges. That’s why I’ve never settled for mediocrity and always strive to elevate both myself and those around me.
Innovation
One of my favourite quotes is: “You can either find a way, or find an excuse.”
I also firmly believe that the people we surround ourselves with have a huge impact on our personal journey.
Innovation, for me, is not a choice – it’s a calling and an integral part of who I am. It’s a love affair with the future, a relentless pursuit of excellence, and a lifelong commitment to making the world a better place, one idea at a time.
PHILOSOPHY
Filozofia
My philosophy centres on placing people at the heart of everything I do. I believe that individuals, with their unique talents and perspectives, are the most valuable asset in any endeavour – and especially in business.
For me, true wealth is not found in accumulating possessions but in collecting experiences, exchanging ideas, and keeping an open mind. I am a strong advocate of exploring alternative ways of doing things, questioning conventions, and encouraging change. I see untrodden paths as opportunities to create a richer and more diverse world of possibilities.
Leadership, to me, is not merely a role. It is about following the finest human values and striving to make one’s life meaningful: patience, respect for others, the ability to walk the right path, to maintain inner balance, and to pursue ideals. It is about finding the best way to contribute to society and to be a guiding force in shaping a collective direction. Not only doing things right, but doing the right things.
The journey of leadership is, for me, one of dynamic discovery – a path of continuous learning and growth. I relish the opportunity to serve my team, foster collaboration, and lead with a vision that transcends the ordinary.
“Not only doing things right,
but doing the right things.”
THOUGHTS
Thoughts
The word reputation comes from the Latin reputationem and originally means “to think about” or “to consider.”
Do you want to build a company? Do you want to lead the work of your colleagues?
The world is shaped primarily by leaders, fully recognising the power of the individual in today’s world.
REFERENCES
References
"During our cooperation I had the opportunity to get to know Alex as an outstanding professional who excels in online marketing and is also a capable and successful entrepreneur. His ability to analyse the market and customer needs, and to create successful strategies, is of the highest level. His skills place him among the top experts in marketing, and his ability to run his own company, manage teams, and set effective processes speak of his versatility. He is a dynamic leader whose expertise, passion, and business skills contribute to the success of his company and his clients. Working with Alex is not only enjoyable, but also motivating, pushing me to create new things."
Ladislav Suško
Managing Director Publicis Groupe Slovakia
"Alex is a unique personality with great talent and abilities. His work ethic and determination are impressive. Working with him is both efficient and pleasant. His communication is always clear and consistent, and he is someone who is ready to perform at the highest level. I am inspired by all he has achieved at such a young age, and I am fascinated by his ability to find the most creative solutions. Alex is open to new ideas and perspectives, which makes him a great asset to any project. His passion and dedication are motivating. He is a unique individual with rare talent and potential."
Filip Hamrák
Business Development Director Performics
"I have been working with Alex for over two years and had the chance to see both his professionalism and his human side. I am fascinated by his ambition to see solutions where others don’t. Alex is organised and precise, with an analytical approach, and he always sees things through to the end. As a person, he is very caring and empathetic, and both colleagues and partners feel comfortable in his presence. He is also straightforward, which in today’s world saves a great deal of time. I am grateful to have got to know Alex both professionally and personally."
Tomáš Mladý
Digital Lead Starmedia
"S Alexom spolupracujeme vyše roka v oblasti RTB. Od začiatku sa jedná o skvelú spoluprácu. Čo sme si dohodli, to vždy platí. Môžeme spoločne konzultovať a preberať rozsiahle témy a niekoľkokrát sme vyriešili zdanlivo neriešiteľné alebo zložité kampane a postupy. Obklopuje sa chytrými a schopnými ľuďmi, čo je kľúčové pre osobnostný aj firemný rast. Pre všetky tieto vlastnosti ho môžem odporučiť ako schopného marketingového experta s ktorým sa nebudete nudiť."
Vojto Lambert
CEO LCG New Media
"I have known Alex for more than 15 years, and during this time I had the opportunity to watch his professional growth and development. He stands out above all for his exceptional ability to communicate and deliver high-level professional services. His approach to work is pragmatic and solution-oriented. He has an extraordinary ability to understand customer needs and tailor strategies to them. He always makes time to listen and respond to feedback, which creates a strong foundation for long-term, mutually beneficial client relationships. Beyond that, Alex has truly broad knowledge of online marketing. He always keeps up with trends and has a great overview of the industry. His ability to adapt and innovate is inspiring. Alex is an excellent expert and a joy to work with. His positive attitude and professionalism are a valuable contribution to any team or project."
Vlado Karkuš
CEO VK Marketing
"If you are hesitating whether to work with Alex and are waiting for a sign, here it is! 🙂 Alex is an exceptionally hard-working person with extensive experience in both agency and client-side environments. He has an entrepreneurial spirit and, in any collaboration, always makes sure both sides are satisfied. That is why we have been working together for many years. He has all the qualities needed for a strong, long-term partnership."
Filip Kuna
CEO Strossle
"It is my pleasure to provide a reference for Alex, with whom I have had the opportunity to work for more than five years. Over this time, Alex has proven himself to be an exceptionally reliable and creative professional and individual, which is evident in every project we have worked on together. His ability to act with integrity, even when a lot is at stake, is exemplary. He is the type of person who stands by his word and consistently delivers stable results, regardless of circumstances. His innovative thinking continually leads to the development of original and effective solutions that push our projects to the forefront of our industry. If you are looking for someone who is both trustworthy and innovative, I wholeheartedly recommend Alex. His skills and results speak for themselves, and I am confident that any collaboration with him will be as rewarding for you as it has been for me."
Robert Harmáček
Business Development Manager, Česká Sporiteľňa
"I started working with Alex as a colleague in the marketing department at Billa in 2019, where Alex was launching what had previously been an almost non-existent online marketing division. From the beginning, I saw him as a determined and very skilled colleague with the ambition to take risks and bring unconventional solutions to corporate challenges. I highly value his drive to keep moving things forward and his energy to take on new projects. When working with Alex, you can look forward to his expertise in digital marketing, his open mind and, without doubt, a lot of fun. He is an honest person, easy to get along with, and someone you can always reach an agreement with. I already look forward to our next collaboration, and if you are looking for a professional yet human approach, I highly recommend working with him too."
Patrícia Borona
PR & Digital marketing BILLA / Copywriter Zalando Berlin
"Alex has a big heart and strong determination to create and grow. His thinking is often unconventional, and his friendly nature, positive attitude and eye for detail make working with him an excellent experience. Thanks to his responsibility and diligence, he quickly earned my trust. I have been working with Alex long-term as a consultant, and I recommend him for any project that demands both professionalism and humanity."
Mike Matejovič
Talent manager and personal branding
"I see Alex as a passionate e-commerce expert with outstanding team leadership skills. We have known each other for more than three years. We started with discussions and consultations, which later developed into working together on major e-commerce clients and even co-presenting at a marketing conference. In practically all the projects we collaborated on, Alex was able to set a clear strategic direction and give them a compelling vision. He is a great team player who can inspire and motivate everyone around him. I can confidently say that working with Alex will be a great asset, and I can only recommend him."
Adam Kacvinský
Online marketing consultant
"For me, Alex is in the world of business consulting what Michal Pastier is in the world of marketing: a versatile professional with a strong focus on quality. I still vividly remember meeting him at a conference in Prague. The progress he has made since then is incredible. Alex is a very determined person who always sees things through to the end, and he knows how to enjoy the journey along the way. He also inspires me because, despite demanding high standards for his professional growth, he also cares about maintaining life balance. Alex is someone whose company I actively seek out. If you decide to collaborate with him, do it as soon as possible. You will not regret it."
Peter Švaral
CEO Fitshaker
"If I had to choose one person from my life who has most influenced who I am today, it would be Alex. When we met four years ago and began our adventurous journey, he became my mentor in the professional field, and in addition to his valuable experience and know-how, he also passed on many of his personal qualities to me. Thanks to Alex, I learned that people are constantly capable of growth and transformation, even if they seem stubborn or sceptical about change. Every obstacle he helped me overcome pushed me forward and showed me that there are no problems without solutions and no challenges that cannot be met. His ambition, dedication, enthusiasm and incredible work ethic never cease to amaze me. Alex is an example of how conviction, mindset and vision can lead to great achievements. We should all wish to have such an attentive listener, perfectionist and mentor at work, and such a loyal friend in our personal lives. I believe that one day I will have the chance to return all the energy, time and empathy he has invested in me over the past few years."
Janka Szabová
Head of Perfomance, dabl